
WORLD OF PUNCH
PUNCH is a London-based fashion label founded by textile designer Amelia Busk.
At PUNCH, everything starts with print. Bold in colour and design, each pattern shapes the final piece into a confident, punchy statement.
PUNCH began in a converted multi-storey car park in Peckham, where Amelia spent evenings and weekends hand-printing silk. The fabrics would then go back to her flat share to be carefully washed and finished. Many late nights were spent with her flatmates, a glass of wine in hand, waiting to see how the prints turned out.
Today, PUNCH continues to celebrate print, creating pieces that feel individual, confident and unmistakably PUNCH.
“Sustainability isn't a box to tick for me, it's just how I want to work. I care about making pieces that feel good to wear and feel right in how they're made.” — Amelia Busk, Founder

MADE IN BRITAIN
The UK is home to some of the best fabric mills, tailors, and printers in the world, so why not celebrate this!
Every piece is made in the UK. Keeping production local means we can stay close to the process and work directly with our amazing makers.
When you wear PUNCH, you feel it; the confidence, the care, and the attention behind every piece.


